Ladbrokes UK's live game program is provided by Playtech.

Playtech's latest game, which was developed at its live studio in Riga, has been granted the highest standard of production and management, according to the technology supplier. 

The organisation claims to have developed a product that is equipped with features that are specifically designed to provide participants with a comprehensive UX experience.

The Ladbrokes house brand will be utilised in this integrated partnership between Playtech and Entain. The games Well Well Well Live and Rainbow Rewards will feature new bonus rounds, including Buckets of Gold, Rainbow Pays, and Magic Reels.  

Live Casino Commercial and Product Manager at Entain, Adam James Lahouiri, expressed his enthusiasm for Playtech's most recent game, stating, "We are thrilled to present the pinnacle of our in-house slots branding in a game show exclusively for the Ladbrokes brand. This solidifies our status as the home of game shows, thanks to the joint effort and collaboration between Playtech, Ladbrokes, and CR games."  

Kevin Kilminster, the Head of Live Casino Innovation at Playtech Live, expressed his gratitude for Entain – Ladbrokes UK's selection of Playtech to construct this custom Live Game Show. He stated, "We are committed to providing our partners with custom games that align with their business strategies." 

"The most exceptional studio experience in the industry is achieved by integrating the presentation perspective and gameplay with the talented Playtech Live studio production team." 

The latest game from Playtech is the latest in a series of customised solutions that have been implemented throughout the Entain Group. These solutions include dedicated tables, such as Magic 7 Blackjack, Coral Sports Area, Ladbrokes Exclusive tables, and the Elevation area.