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27 March 2024

A partnership between NetBet and Playson has been announced in Denmark.

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Playson, a supplier, has expanded its market presence in Denmark with the most recent partnership, which involves the launch of its Hold and Win game series with operator NetBet Denmark. 

NetBet Denmark, an iGaming operator, was established last month following the acquisition of its licence from the Danish Gambling Authority (DGA). The platform now provides clients in the Danish market with over 1,000 licensed gaming options, following partnerships with Light & Wonder and IGT PlayDigital.  

This most recent collaboration with Playson will enable it to expand its gaming selection by incorporating the supplier's Hold and Win series, which includes titles such as Energy Coins: Hold and Win, Fire Coins: Hold and Win, and Coin Strike: Hold and Win.  

Claudia Georgevici, the Public Relations Manager at NetBet Denmark, stated, "NetBet's objective is to offer our players the most exceptional gaming experience possible." Playson's selection of exceptional titles serves as evidence of their unwavering dedication to this objective, rendering them an ideal partner for a prosperous collaboration. 

Playson is currently a digital gaming and entertainment supplier in 23 regulated markets, with over 200 global partners. This most recent partnership will facilitate the expansion of its global presence immediately following the appointment of a new Deputy CEO, Vsevolod Lapin.  

"I am ecstatic about our new partnership with NetBet Denmark," stated Tamas Kusztos, the CCO of Playson. This partnership signifies a strategic convergence of our mutual objectives to provide unparalleled gaming experiences.

"We are prepared to provide our players with a distinctive and enhanced gaming portfolio, given Playson's reputation for innovative and engaging games and NetBet's robust presence in the Danish market." Our diverse selection of games, including our highly regarded Hold and Win titles, will undoubtedly resonate with NetBet's audience.  

In an additional demonstration of its commitment to fortifying its position in the European market, Playson also formed a partnership with Casino Lugano in Switzerland earlier this month.

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